Our approach


We tackle complex social problems using a three stage approach of research, co-creation and prototyping. We engage service users at every stage, using ethnographic and creative approaches to enable meaningful and rewarding experiences for all involved.




How we work



We invest time in defining the problem we are trying to solve before immersing ourselves in the problem through creative research methods. This allows us to build deep empathy and generate pivotal insights that lead to opportunities to do things differently.



We facilitate co-creation in every project we work on, actively involving all stakeholders in a collaborative idea generation process. We empower users to create potential solutions to their own problems, and evaluate ideas democratically.



We bring ideas to life as early as possible through rapid prototyping. We believe in failing early and often to learn about what works and doesn't work in practice. This enables us to iterate and improve on potential solutions before costly implementation.